195: All Eyez on Me | Web3 in Hollywood with Alex Amartei and Antara

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Hey there, I'm Pete Townsend,
and this is money, never sleeps.

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We look inside the minds of
entrepreneurs, and at the

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crossover of startups,
Enterprise Finance, technology

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and Life.
As We Know It, This episode of

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money.
Never sleeps is sponsored by

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challenges on the show this
week.

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We've got an Alexander.
I'm Marty CEO of Arabian.

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Camels, Alex is an Irish
entrepreneur originally from

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Shannon and it's also an
investor and film producer.

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You recently won the Hollywood
icon award in the Monaco

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streaming Film Festival, award
alongside James Cameron, and

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Mark Wahlberg, Alex is a
producer of on Tara.

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The first major defy Hollywood
movie in history, financed by NF

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T's, and the power of web 3 with
a strong background in equities.

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Real estate, corporate finance.
And an extensive Hollywood

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network is built a brand around
the democratization and

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decentralisation of the movie
business through web, three

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community, and blockchain, in
addition to launching the entire

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movie and of T.
He also carried out the nft

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campaigns for Arabian camels,
David Bowie and Queen and is

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soon to launch the full physical
DC Comic collection on to Block

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Chain.
Finally Alex has been a

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governmental advisor on the
future of industry is it?

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Converges with web three.
Tokenization defy and blockchain

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in this episode we dig into how
all of this fits together into

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the incredibly unique
individual.

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That is Alexander amarte, all
right here on money, never

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sleeps.
So Alex, listen, welcome to the

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show.
Awesome to have you on.

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So thankful to Nile Donaghy for
introducing us.

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Shout out to Nile.
He was episode number 11 of this

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podcast and you're going to be
episode 195.

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So you guys got a little bit of
Breeze between each other.

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Good you.
And you and I were on a panel

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together at a conference
recently was that the case I was

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on some panels and con and I
think Mi was in the audience of

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one of them and then I had to go
to Paris recently and we met at

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fine.
So weak and he walked up to me

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and he recognized me from the
panel back in Camp and there we

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just got talking.
And yeah.

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So he said we have to be
introduced.

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All right, cool, awesome.
Now he's always introduced us to

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some great people, so thank you
to Nile.

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You play more.
I can share about him, probably

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off lines, really good guy, very
entertaining himself.

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So listen, probably to get
started.

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Alex, could you share some of
the foundational experiences

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that you've had in life that it
pushed you along the path to

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where you are today?
Wow, that's a broad question

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will potentially brought answer
in this that, you know,

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specifically with n ftes or into
the world of Entrepreneurship or

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what I would say with how you
got started in this space and

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what got you to the point of
deciding.

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We'll listen, I'm going to get
into the business of financing

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movies through nft.
Well, I don't know, with respect

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to myself, I think
entrepreneurially the world of

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the entrepreneur is a very sort
of self exploratory path.

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Where It's a mix of you know,
purpose business, you know,

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passion things that you're very
interested in and it sort of

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comes together in an interesting
way and you find yourself doing

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different projects, maybe every
sort of four years and you get

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involved in different things.
I initially started in the

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equity space and and you know,
whilst I was in the stock

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market, we did some corporate
finance for various companies

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from oil companies.
Or what have you?

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But one of them was a film,
Denzel Washington film.

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And then, as you know, I like,
Went further down that path.

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I did some corporate finance for
one of the producers who did

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Merchant of Venice and we always
used to meet down at bafta and

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coming from the city which is a
very sort of, you know, Stark

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how do I explain it?
Sort of a cold is that part of

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town?
He's, you know, very stones and

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metals, you know.
And then I used to always going

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to back down of this sort of
warm vibrant atmosphere.

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Everybody's talking about the
next story and, you know,

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there's just a whole different
dynamic in their my I think I

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just got the movie bug.
Okay.

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And yeah, and I guess I had To
go into the movie business.

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From then I think it happens
with a lot of people who are in

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Investment Banking or in the
city or in equities, whatever

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they have the idea to go into
something more colorful at a

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certain stage.
And yeah, I went into aside my

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first small film in 2018 and
then when covid happened, I

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think it's squeezed a new
trajectory out of a lot of us.

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And I knew not much was going to
happen to the equity space and I

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put my head down and I did the
script rant our wow now it's

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amazing and And because I know
what you mean about, you know,

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starting off in financial
services, right?

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And, and then being at the point
where there's his creative

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streak in you that whether it
had been suppressed or you were

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expressing it in other ways that
this took over.

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And it's pretty cool to hear
because it was similar path for

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me that it was around 2016 where
I started going in a much

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different direction after a long
career in finance.

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So pretty cool.
I think creativity can take on

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many different forms.
It's in music.

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It's an art, but it's also in
business as And it's in finance,

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people have can have the same
prowess with with the creativity

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in all different fields.
Like, you know, ultimately, yes

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I was a creative, but I think
the good thing about coming into

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the movie business from the
corporate angle, as you come in

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with a corporate backbone and
that commercial products.

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And that's really what helps
people really do.

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Well in the movie business, a
lot of people who are in the

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film space, maybe they lack
that, and it might make their

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lives a bit difficult because
they don't have the corporate,

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the end of the day, it's
business.

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It's not just a dream, you have
to make the dream financially.

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We stack up so so let's go to
come from that background.

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Yeah, yeah, I hear you.
I had this conversation a couple

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years back with ambra suberin,
who is the CEO of the business

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in Paris called Keiko, which is
a cryptocurrency Data Business,

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and our chat went along the
lines of during her career, in

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Investment Banking that she kind
of had hit the limit of

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creativity at least, looking at
how in Investment Banking that

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there had been a period that the
market went through with

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derivatives in the 90s and early
I swear that was creative and

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that was engineering, and that
was, let's build something new

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and then you kind of hit 2010
2011 and saw through what we

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kind of done everything we can
do.

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And that's how she jumped to
cryptocurrency.

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So lots of yeah.
How much storylines here?

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Yeah, yeah, options.
And cfd is, were like a big,

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20-year blow up.
Yeah, absolutely.

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And then, yeah, absolutely.
But listen, tell us about on

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Tara.
This is a really interesting

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movie that you've written and
that, you know, tell Tell us

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about the idea of the financing
of the movie through n FTS and

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kind of where that came from.
And you know how you perhaps

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started going down the block
chain Rabbit Hole to figure, all

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this out, cool.
So I'll just tell you that.

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I mean, in terms of the story
itself, I was on a plane back to

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London and a friend of mine used
to always talk about, you know,

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he's a, you have different
friends, you talk about

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different things, but this
particular friend, we talked a

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lot about character human heart,
and what is it in?

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Somebody that makes So different
than you know, for example, what

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is it about Michael Jackson that
he doesn't belong in Jackson 5

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anymore?
He has to go It Alone.

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You know, I mean, what is it in
the human Spirit or heart that

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just makes them so, uniquely
different in?

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But you know what, in whatever
sense.

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So, he'd always talk about
antara and as an example of this

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type of person and he just said,
if some clever young guy can

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just go to Hollywood and get
this movie made, it will be the

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greatest epic of all time, and I
don't know, the words just hit

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me and I kind of sat back and My
chair on the way back to London.

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I said you know what?
I'm going to do it.

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Wow.
And then that's how it happened.

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I mean, just the backstory of
antara.

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He was a black slave.
Who was born in the desert?

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This is the pre-islamic era.
Maybe 80 years before this time

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Akira and he was the son of a
black concubine from Ethiopia.

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She was a princess, and his
father was an Arab Noble

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Chieftain.
So the law of the land is if

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you're born as a to a concubine,
you're born as a slave and

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that's your lot in life.
And he For whatever reason, he'd

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resent the did it so much.
He had such a chip on his

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shoulder about the fact that he
was born into slavery and he

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knew he was Way Beyond, he could
never accept it.

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So, his whole life was about
number one freedom.

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And number two, he wanted to
marry the princess.

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And I either it was like a match
made in heaven type of thing or

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he may be, she was a symbol for
him getting out of the slavery

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and being accepted in the ranks
where he thinks he belongs.

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It'll mean.
So the whole movie is about him

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getting that freedom.
Mm.

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And he becomes the most famous
poet in all of ancient Arabia.

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So even on till this day if you
study in Oxford or Cambridge or

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Yale or whatever you study, the
literary works of antara and

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what's unique about him is he
was not just a like there was

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great Poets of ancient Arabia.
But what's unique about him?

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As he was also a night, he
became a nice and a warrior and

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he was the most feared Warrior
of all.

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So if you read his poetry, its a
mix of like romance.

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But then you know, this sort of
self praising about his Warrior

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culture and Hold and, you know,
his bravery, his son of his own

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personal code of conduct, it's
really fascinating stuff, and it

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remains true until today.
Because everybody knows what

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it's like to be the underdog and
everybody knows that they have

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potential inside them and for
whatever reason, they don't

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always achieve it.
But they all want to, you know,

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so he's like a quintessential
Underdog, you know?

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And it's interesting to know
that a black slave became the

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Apex of Arabic language in the
6th Century that's quite

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interesting, you know for a
slave to become your

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Shakespeare.
Here and Define the standard of

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language in your, in your
nation.

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You know how?
So I just thought it was packed

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with inspiration.
It's true story and, you know,

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and I just thought commercially
and I'm moving on to the nfc's,

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lot of things in the commercial
side of things, you know, coming

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from a corporate background.
I know things need to make sense

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with dollars and cents and I
thought commercially where we

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are in the world.
A black hero in Hollywood is a

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thing.
Middle East has never had that

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breakout era like Crouching
Tiger Hidden Dragon House of

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Flying Daggers here.
They represented a new shift in

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thinking, in China, breakout
from the Raymond Chow era and

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they stunned the world that
their costumes, the, the

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quality, the, you know, they
really stunned the world.

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The Middle East has never had
that, you know, and I thought to

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do the Alexander the Great of
the Middle East and the Romeo

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and Juliet of the Middle East,
which is on Tara, that's the

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story commercially.
It makes a lot of sense not to

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do an epic.
Like Troy Gladiator, I just

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thought everything Stacks up
with this.

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Yeah.
Well then on the NFP side of

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things, Things.
I was initially going to do a

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crypto Finance race and there
was just too much regulatory.

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Red tape every different
jurisdiction as a different

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stance on crypto and proud
funding, and things like that.

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And the nice I was looking at
some of these NFC projects and

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some of them are doing like 40
million, 50 million and was the

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greatest respect to the
founders.

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They just put that money in
their pocket and feel good

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prayer plated and they they did
a good project and they made a

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lot of money, whatever.
But I thought, okay, with five,

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00:11:18,700 --> 00:11:21,400
ten thousand people and fifty
million dollars.

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You can really move.
Mountains.

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With a common vision.
You know you so can my fault.

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Yeah.
And and was it your background

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00:11:30,700 --> 00:11:32,900
in equities, you know, like you
said, it needs to be financially

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00:11:32,900 --> 00:11:36,100
sound.
But what was it that led you to

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00:11:36,100 --> 00:11:38,400
build up your own fluency?
In this space, to the point

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00:11:38,400 --> 00:11:41,500
where you became comfortable
using this as a key financing

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00:11:41,500 --> 00:11:45,400
mechanism for the film?
It's inevitable, helplessly the

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future blockchain and
unencrypted and you know, just

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digital digital assets.
And the digital world is

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inevitably the future and I
thought Initially be coming from

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a traditional background.
I thought when people talk about

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Bitcoin and like Guy, come on,
guys get a real job play with

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00:12:00,900 --> 00:12:03,000
the I you know in a funny way
just come on.

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00:12:03,000 --> 00:12:05,100
It's a fad, it's a bubble.
But then when you Ponder upon

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00:12:05,100 --> 00:12:07,800
the efficiency of it, you know,
and economic speed and

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efficiency always wins and cuts
through to the Chase.

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And it dawned on me that this is
this is going nowhere.

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This is the it's the future and
whoever is the most literate in

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00:12:19,500 --> 00:12:22,100
this space and whoever has the
most dominant within the space,

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they're kind of on the future.
It's this is a technical.

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This is the age of science.
Uber power and Technical power.

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It's no longer the age of, you
know, the hundred thousand army

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men.
This is a tour cyberpower and I

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00:12:31,708 --> 00:12:34,200
thought commercially politically
economically everything.

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So I just thought this would be
an amazing story to not just do

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the first major Hollywood movie
in Hollywood history.

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Financed by n FTS but to be the
most modern example of the

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future of Hollywood, what is the
future of Hollywood look like in

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terms of ownership?
And with with in the normal

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00:12:50,200 --> 00:12:54,100
world you pay money and you get
something in return with the nft

257
00:12:54,100 --> 00:12:58,600
space you're paying For the nft
when you're buying three or four

258
00:12:58,600 --> 00:13:01,600
things with the potential of
five six, seven other things,

259
00:13:01,600 --> 00:13:04,700
depending on your level of
involvement, how much you help

260
00:13:04,700 --> 00:13:08,600
Market the project, how what you
do here and there, and it's very

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00:13:08,600 --> 00:13:12,100
multi-dimensional.
He's and you know, right now

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00:13:12,100 --> 00:13:16,700
we've got the SEC looking at you
collapse and board Apes, right?

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00:13:16,700 --> 00:13:21,200
Because they when they issued a
coin or it was a dow that was

264
00:13:21,400 --> 00:13:26,400
arm's length related to.
There you go Labs that it As

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00:13:26,400 --> 00:13:28,400
well, is a little bit too close
for comfort.

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00:13:28,400 --> 00:13:31,700
The fact that you've got Yuga
Labs which issued the board

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Apes, the nft holder, then gets
a claim on each coin when this

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00:13:37,200 --> 00:13:40,300
other arm's length Dow issue
date coin.

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00:13:40,300 --> 00:13:44,000
So the SEC is saying can this be
perceived as a dividend and if

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00:13:44,000 --> 00:13:46,400
it's perceived as a dividend
that it can be classified as

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00:13:46,400 --> 00:13:48,600
security?
It's classified as security,

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00:13:48,600 --> 00:13:51,100
then you need to follow
Securities laws and all those

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00:13:51,100 --> 00:13:54,000
types of things, right?
So how'd you dug into that at

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00:13:54,000 --> 00:13:55,800
all?
I'm just curious if you if you

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00:13:56,000 --> 00:13:57,800
You don't into that space at
all?

276
00:13:58,700 --> 00:14:00,800
Yeah.
And the way I looked at it is

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lfts are not a security not even
a commodity.

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00:14:06,200 --> 00:14:09,400
They're still to some degree,
undefined, what they actually

279
00:14:09,400 --> 00:14:14,100
are like it or not people by NF.
T, is most of the time because

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00:14:14,100 --> 00:14:16,300
they want to make money, that is
the reality.

281
00:14:16,600 --> 00:14:19,200
They came into the space to buy
any of these and flip them and

282
00:14:19,200 --> 00:14:21,700
make money people do it.
Without of Teasdale, do it with

283
00:14:21,700 --> 00:14:23,000
classic cars which are not
regulated.

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00:14:23,000 --> 00:14:25,900
They'll do with, with art,
whatever way.

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00:14:26,000 --> 00:14:29,300
Perceive that they can make a
profit that you know they can do

286
00:14:29,300 --> 00:14:34,600
it but some of the area's you
know like I think the SEC of not

287
00:14:34,600 --> 00:14:38,000
have now seen that this is
turning into the shape of

288
00:14:38,000 --> 00:14:41,900
something called an asset or an
investment because that's the

289
00:14:41,900 --> 00:14:44,700
largely the intention that's
driving this Market.

290
00:14:44,900 --> 00:14:48,300
Yeah so kind of make sense for
the SEC to sort of approach it

291
00:14:48,300 --> 00:14:49,700
like that.
This is narrower people are

292
00:14:49,800 --> 00:14:53,700
investing making money and
trading and therefore it has to

293
00:14:53,900 --> 00:14:56,400
sort of have some but you know
what, I mean, we were in

294
00:14:56,400 --> 00:15:00,100
Parliament speaking about this
and ultimately how can you

295
00:15:00,300 --> 00:15:02,600
regulate something?
Which number one does not yet

296
00:15:02,600 --> 00:15:04,700
defined, exactly a particular
say, exactly.

297
00:15:04,800 --> 00:15:06,700
And to something you don't
understand.

298
00:15:07,400 --> 00:15:09,300
Some of the people who are in
the space don't even understand

299
00:15:09,300 --> 00:15:12,200
either because it's just so up
in the air, I want.

300
00:15:12,200 --> 00:15:14,600
Well, it is, and I was writing
this morning because someone who

301
00:15:14,600 --> 00:15:18,100
is doing some Communications for
one of the companies I'm

302
00:15:18,100 --> 00:15:21,100
invested in and said, listen,
you know, do you think this, you

303
00:15:21,100 --> 00:15:24,700
know, you collapsing is an issue
at all and it's enforcement in

304
00:15:24,700 --> 00:15:27,000
the absence of policy.
Right?

305
00:15:27,000 --> 00:15:30,400
So they have like you said, they
haven't yet defined.

306
00:15:30,500 --> 00:15:33,600
What's going on here and what
they want to see is just like,

307
00:15:33,600 --> 00:15:38,200
okay you've got Securities laws
written in the 1930s when

308
00:15:38,200 --> 00:15:41,800
technology exactly yet exist.
And now you've got this new

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00:15:41,800 --> 00:15:45,200
thing over here.
That so, you know, Europe is

310
00:15:45,200 --> 00:15:47,300
doing pretty well.
And getting some definitions

311
00:15:47,300 --> 00:15:50,100
down at the ground about this
with with the market crypto

312
00:15:50,100 --> 00:15:52,300
assets.
Regulation coming in, but the

313
00:15:52,300 --> 00:15:54,200
u.s. is still a little bit
behind the curve.

314
00:15:54,200 --> 00:15:57,000
So you hit the nail on the head,
you got Securities laws from

315
00:15:57,000 --> 00:16:01,000
1930s and we're in an era where
even the whole legal framework

316
00:16:01,000 --> 00:16:02,300
surrounding intellectual
property?

317
00:16:03,000 --> 00:16:09,600
It's now becoming honestly, it's
like going from 2D to 3D and

318
00:16:09,800 --> 00:16:14,000
that's shift is going to take,
you know, could I don't know if

319
00:16:14,000 --> 00:16:16,800
it's going to take one year or
ten years because it's that

320
00:16:16,800 --> 00:16:21,100
multi-dimensional We don't have
systems systems yet in place to

321
00:16:21,100 --> 00:16:23,700
really get a grip on that.
I always say.

322
00:16:23,700 --> 00:16:26,400
Web one is like a triangle web
tools like a pyramid.

323
00:16:26,400 --> 00:16:30,300
Web 3 is like spear made from
all these pyramids put together

324
00:16:30,300 --> 00:16:32,700
and that's really the best way
to coin.

325
00:16:32,700 --> 00:16:33,900
What exactly what's happening at
the moment.

326
00:16:33,900 --> 00:16:38,300
There's all these so many
Innovations flooding the space

327
00:16:38,300 --> 00:16:39,800
from every different industry
from Real Estate.

328
00:16:39,800 --> 00:16:43,700
From shipping from Payment
Processing from investing

329
00:16:43,700 --> 00:16:46,100
everything.
It's been flooded via the new

330
00:16:46,100 --> 00:16:49,400
web three world and it's
happening at such a pace.

331
00:16:49,700 --> 00:16:51,000
How can institutions keep up
with?

332
00:16:51,000 --> 00:16:52,800
They can, you know, it's
difficult stuff.

333
00:16:52,800 --> 00:16:55,600
Typically used to be
institutions front, ran, all of

334
00:16:55,600 --> 00:16:58,200
this with technology and bring
that to the world and it

335
00:16:58,400 --> 00:17:01,200
technology evolved and
institutional hand to begin

336
00:17:01,200 --> 00:17:02,900
with.
And then eventually, it became

337
00:17:02,900 --> 00:17:04,800
something that individuals could
use.

338
00:17:04,800 --> 00:17:06,900
And now it's going the other
way, because it's smartphone,

339
00:17:07,200 --> 00:17:09,099
right?
It's in our hands to begin with

340
00:17:09,099 --> 00:17:10,800
and then the institution seek to
adopt it.

341
00:17:10,800 --> 00:17:18,400
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359
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You Ric entr.
RI x.com.

360
00:18:23,800 --> 00:18:29,600
Really interested in your
roadmap for Arabian camels and

361
00:18:29,600 --> 00:18:33,400
the antara nft series that goes
along with a movie.

362
00:18:33,400 --> 00:18:37,500
Can you talk a little bit about
what a Nifty holders, get as

363
00:18:37,500 --> 00:18:41,800
part of minting and antara and
ft?

364
00:18:42,400 --> 00:18:44,800
How is that all unfold?
Sure.

365
00:18:44,800 --> 00:18:47,400
So, in terms of the utility
again, wants it to be

366
00:18:47,400 --> 00:18:50,300
experiential, so some people can
get a part in the movie, some

367
00:18:50,300 --> 00:18:53,400
people can come on SAS when were
when were actually filming some

368
00:18:53,600 --> 00:18:56,300
Vulcan come location scouting
with us when we're going with

369
00:18:56,300 --> 00:18:58,500
the director.
And, you know, other things like

370
00:18:58,500 --> 00:19:01,300
getting a producer credits and
being able to come to the film

371
00:19:01,300 --> 00:19:03,900
Premiere in, can think, you
know, wherever we do the

372
00:19:03,900 --> 00:19:06,600
primary, things like that.
So just, you know, the

373
00:19:06,600 --> 00:19:09,300
experiential factors important
because a lot of people who

374
00:19:09,300 --> 00:19:12,700
joined our community, who either
actors aspiring producers

375
00:19:12,700 --> 00:19:16,200
financiers and who are sort of
treating this as a use case in

376
00:19:16,208 --> 00:19:19,900
the master class and first-hand
experience of what's going on

377
00:19:19,900 --> 00:19:22,400
for, you know, in the world of
Film Production and most of the

378
00:19:22,408 --> 00:19:24,600
people in our community, not No,
that ups and downs that we've

379
00:19:24,600 --> 00:19:27,500
been through in terms of dealing
with Distributors, dealing with

380
00:19:27,500 --> 00:19:30,800
Freelancers, dealing with
traditional investors and

381
00:19:30,800 --> 00:19:32,300
casting.
You know, that it's quite

382
00:19:32,300 --> 00:19:33,800
interesting from their angle as
well.

383
00:19:34,300 --> 00:19:38,000
And then we wanted it to be, you
know, for everyone to be able to

384
00:19:38,000 --> 00:19:40,400
own part of this project.
We wanted to be able to share

385
00:19:40,400 --> 00:19:44,600
the intellectual property with
people and with the intellectual

386
00:19:44,600 --> 00:19:47,700
property, the good thing is that
Distributors have to pay, you

387
00:19:47,708 --> 00:19:51,400
know, licensing fee to the IP
holders if that's you or if

388
00:19:51,400 --> 00:19:54,200
that's me.
So it's not us sort of Here's

389
00:19:54,200 --> 00:19:56,800
some shares in the movie.
It's, you know, sharing our

390
00:19:56,800 --> 00:19:59,000
intellectual property, okay?
To kill people in the firing

391
00:19:59,000 --> 00:20:01,700
line, to be able to, you know,
do things with that IP.

392
00:20:02,200 --> 00:20:06,000
And and that will could either
be a free mint or an airdrop or

393
00:20:06,000 --> 00:20:09,200
things they can do to earn that
and to be able to you know,

394
00:20:09,200 --> 00:20:11,900
participate in the actual
production itself contributing

395
00:20:11,900 --> 00:20:14,100
creatively and actually doing
things to help out in the

396
00:20:14,100 --> 00:20:16,400
production to be to, to be
eligible.

397
00:20:16,600 --> 00:20:20,000
Let's say for royalties.
So, you know, it's early days,

398
00:20:20,000 --> 00:20:24,100
you know, where the first to do
this and it's You know, Marcia

399
00:20:24,100 --> 00:20:26,500
fit peeping, you know, in a
press release about us.

400
00:20:26,500 --> 00:20:30,200
She said she sees this being
like a use case in Harvard in 10

401
00:20:30,200 --> 00:20:32,500
years.
Yeah, absolutely.

402
00:20:32,600 --> 00:20:34,900
I'm seeing a number of folks
that are financing creative

403
00:20:34,900 --> 00:20:37,100
Productions throughout of teas,
right?

404
00:20:37,100 --> 00:20:39,600
I think we mentioned when you
and I first spoke about steaks

405
00:20:39,600 --> 00:20:41,900
who are one of the companies
that I invested in through Tech

406
00:20:41,900 --> 00:20:45,400
stars that are financing musical
Productions.

407
00:20:45,500 --> 00:20:49,800
And whether that be the
recording of an album or single

408
00:20:49,800 --> 00:20:54,100
or that is the live production
that the upside of That

409
00:20:54,400 --> 00:20:56,700
production, whether it be for
recorded music through

410
00:20:56,700 --> 00:21:00,600
royalties, or whether it be for
live events for ticket sales

411
00:21:00,700 --> 00:21:03,300
that the upside goes back to the
Token holders, right?

412
00:21:03,300 --> 00:21:08,500
So, creating that community and
its, but taking it into a movie

413
00:21:08,500 --> 00:21:12,300
with a 40 million dollar budget.
Is that the number that's you

414
00:21:12,300 --> 00:21:14,500
guys are working with right now?
That is a bigger thing.

415
00:21:15,400 --> 00:21:16,900
Yeah, 45 million.
You know what?

416
00:21:16,900 --> 00:21:19,800
We could have done three movies
by now, you know easily.

417
00:21:19,800 --> 00:21:22,100
I could have done like a 200k
movie, you know.

418
00:21:22,400 --> 00:21:25,100
Get tax credits.
Get up to 400 k, whatever we

419
00:21:25,108 --> 00:21:27,200
could have probably done two or
three by now.

420
00:21:27,400 --> 00:21:30,400
So when we launched, but we
thought for going to introduce a

421
00:21:30,408 --> 00:21:33,100
new system to the space, we got
it.

422
00:21:33,100 --> 00:21:36,500
Do with something of Epic
Proportions because it's kind of

423
00:21:36,500 --> 00:21:39,200
like what kind of McGregor did
for the UFC before that UFC was

424
00:21:39,200 --> 00:21:42,900
just skinheads making each other
bleed, and it was a bit gory or

425
00:21:42,908 --> 00:21:45,200
whatever.
But when McGregor came in, he

426
00:21:45,200 --> 00:21:47,500
came in with a whole new
dimension of entertainment.

427
00:21:47,500 --> 00:21:50,100
And was that grand?
Your factor that really put UFC

428
00:21:50,100 --> 00:21:53,100
on the map for, you know, and I
think if you're going to do

429
00:21:53,100 --> 00:21:56,500
something We're introducing a
new whatever, it's good to do

430
00:21:56,500 --> 00:21:59,500
with something big like the
story of entire a big epic.

431
00:21:59,600 --> 00:22:01,000
The whole world can relate to an
epic.

432
00:22:01,000 --> 00:22:03,000
It's different.
If you do like and Harry Met

433
00:22:03,000 --> 00:22:06,300
Sally or, you know, Groundhog
Day, it's kind of maybe a bit

434
00:22:06,300 --> 00:22:10,100
Niche or whatever, but an epic.
We all understand that ancient

435
00:22:10,100 --> 00:22:14,000
symbology swords and sandals
horses, War, peace, you know.

436
00:22:14,000 --> 00:22:15,700
Yeah.
I love Groundhog Day, man.

437
00:22:15,700 --> 00:22:18,000
I can never see that enough
times and I think that it's a

438
00:22:18,008 --> 00:22:20,500
point watch it over and over and
over again.

439
00:22:20,500 --> 00:22:22,300
The same thing happening over
and over and over again.

440
00:22:22,800 --> 00:22:23,800
Don't drive angry.
Greer.

441
00:22:23,800 --> 00:22:27,500
I say that to my kids all the
time that they're driving but

442
00:22:27,500 --> 00:22:32,800
you know, I got it.
I got it looking at, you know,

443
00:22:32,800 --> 00:22:37,100
how this all Blends together as
we were talking about a little

444
00:22:37,100 --> 00:22:38,900
bit earlier on the web three
side.

445
00:22:38,900 --> 00:22:41,400
I know that you have a
partnership in place with

446
00:22:41,400 --> 00:22:46,800
vampire on a play to earn game
that will accompany all of this

447
00:22:46,800 --> 00:22:49,900
and that, you know, looking at
web three, one of the big

448
00:22:49,900 --> 00:22:52,700
opportunities is what is
referred to Simply as blockchain

449
00:22:52,700 --> 00:22:54,800
gaming or what Gaming.
And that's where you can

450
00:22:54,800 --> 00:22:56,900
monetize your in-game
performance.

451
00:22:57,000 --> 00:23:00,900
IE play to earn, right?
So, you know, you could also

452
00:23:00,900 --> 00:23:04,100
take your in-game assets and
I've teased with you.

453
00:23:04,100 --> 00:23:07,300
When you go to other games, it's
not necessarily taking your back

454
00:23:07,300 --> 00:23:09,700
to the future.
What is it DeLorean and driving

455
00:23:09,700 --> 00:23:11,500
that into Grand Theft Auto,
right?

456
00:23:11,500 --> 00:23:15,100
Because just the technology to
support that just isn't there

457
00:23:15,100 --> 00:23:17,900
yet.
But it's perhaps bringing, you

458
00:23:17,900 --> 00:23:21,800
know, your Nike Runners out of
Roblox and bringing them into

459
00:23:21,800 --> 00:23:24,700
decentraland and that you You
know, just having them with you

460
00:23:24,700 --> 00:23:27,100
when your wallet and having the
Central and being able to

461
00:23:27,100 --> 00:23:29,400
recognize that there with you in
the wallet, perhaps not

462
00:23:29,400 --> 00:23:32,700
rendering your Nike sneakers on
on your feet.

463
00:23:32,700 --> 00:23:34,800
Like perhaps, you know,
recognizing that they're there

464
00:23:34,800 --> 00:23:37,400
and perhaps opening up certain
opportunities for you to join a

465
00:23:37,400 --> 00:23:39,200
Nike party and decentraland.
Right?

466
00:23:39,300 --> 00:23:42,300
Whatever.
Yeah, so but one of the big

467
00:23:42,300 --> 00:23:45,500
hurdles with blockchain gaming
and shout out to Lauren Walsh

468
00:23:45,500 --> 00:23:48,300
because she's the one who said
this to me initially, was that

469
00:23:48,400 --> 00:23:51,600
needs to be fun, right?
The game needs to be fun and

470
00:23:51,600 --> 00:23:55,600
what makes a game popular is
Lower the mythology around that

471
00:23:55,800 --> 00:23:58,500
believing in the characters and
getting into all of that.

472
00:23:58,500 --> 00:24:04,600
And the storyline by packaging
this up, Alex, with an Epic

473
00:24:04,600 --> 00:24:10,300
movie, that you've already got
that Lauren mythology there, the

474
00:24:10,300 --> 00:24:14,000
story line around the game,
should be that much more fun,

475
00:24:14,100 --> 00:24:16,800
and that much more immersive.
And enjoyable for people these

476
00:24:16,800 --> 00:24:20,500
was this all part of the the
formula.

477
00:24:20,500 --> 00:24:23,300
And you know, how do you see
this all unfolding?

478
00:24:23,400 --> 00:24:27,400
Overall in the industry now
really, really great points, you

479
00:24:27,408 --> 00:24:29,100
made there.
I mean that's initially why I

480
00:24:29,108 --> 00:24:31,300
started this, and this is why I
started Arabian camels.

481
00:24:31,300 --> 00:24:33,500
It was just the launch.
The IP of Ontario and that's why

482
00:24:33,500 --> 00:24:35,600
it's called camels.
Because I don't spoil the movie

483
00:24:35,600 --> 00:24:37,800
for you.
But he said a big task by the

484
00:24:37,800 --> 00:24:39,600
king.
He and Tara wants to marry his

485
00:24:39,600 --> 00:24:41,200
daughter.
He's just got his freedom now

486
00:24:41,200 --> 00:24:44,700
and he wants to marry his
daughter and he says yeah, sure

487
00:24:44,700 --> 00:24:46,800
you can marry my daughter.
If you bring me a thousand

488
00:24:46,800 --> 00:24:49,800
camels from King Newman and
these were like very rare black

489
00:24:49,800 --> 00:24:53,300
camels, most lauded commodity of
the day and it was slightly.

490
00:24:53,500 --> 00:24:55,600
Like yeah, right?
As if you're going to do that

491
00:24:55,800 --> 00:24:58,300
and the end of the movie comes
quaking, through the desert with

492
00:24:58,300 --> 00:25:02,100
these thousand camels.
So, I call them the nft project

493
00:25:02,100 --> 00:25:04,700
camels, and I called Arabian
camels, and that was just to

494
00:25:04,708 --> 00:25:07,300
sort of kick start this, you
know, and give people utility of

495
00:25:07,300 --> 00:25:09,700
been involved in the movie and
things like that and gradually I

496
00:25:09,700 --> 00:25:11,700
realized.
Okay, we can do graphic novels,

497
00:25:11,700 --> 00:25:14,200
we can do Comics, we can do
games, we can do merchandise,

498
00:25:14,200 --> 00:25:16,100
toys licensing, all sorts of
things.

499
00:25:16,600 --> 00:25:21,500
And I saw the nft spaces being a
huge fertile ground to be able

500
00:25:21,500 --> 00:25:24,400
to grow new eyepiece.
Because you've got all of that,

501
00:25:24,400 --> 00:25:27,700
sort of variation that you can
sort of play with over sort of

502
00:25:27,700 --> 00:25:31,500
10, 15, 20 years.
So with the movie, it will

503
00:25:31,500 --> 00:25:33,800
support the game with the game
that supports the movie.

504
00:25:33,800 --> 00:25:36,600
And like you say, the law is
there, and the story of antara.

505
00:25:36,600 --> 00:25:39,400
I mean, it's the kind of
character you let your kids sort

506
00:25:39,400 --> 00:25:43,200
of, you know, you take example
from him, all about chivalry,

507
00:25:43,200 --> 00:25:46,800
generosity honesty being true to
your word like this great

508
00:25:46,800 --> 00:25:48,500
lessons in there for the whole
world.

509
00:25:48,500 --> 00:25:50,700
Actually, there's some adults
need this lessons more than

510
00:25:50,700 --> 00:25:54,100
kids, but, you know, so to be
able to start with the Aim with

511
00:25:54,100 --> 00:25:55,700
the Empire, it's going to be
played to earn.

512
00:25:55,700 --> 00:25:58,300
We're gonna have our token
launch for that and use the

513
00:25:58,300 --> 00:26:02,100
Arabian camel to play the game.
So to is your vehicle in within

514
00:26:02,100 --> 00:26:04,400
the game.
So the cool thing about it is if

515
00:26:04,400 --> 00:26:06,900
you're an mft holder of, you
know, if you only Arabian camels

516
00:26:07,400 --> 00:26:10,400
and you're not a gamer can still
rent out or at least your nft

517
00:26:10,400 --> 00:26:12,200
two players around the world
like a scholarship model.

518
00:26:12,600 --> 00:26:15,300
So what's interesting about that
and I hope it will be

519
00:26:15,300 --> 00:26:18,500
successful.
Is we're targeting places around

520
00:26:18,500 --> 00:26:21,200
the world as we're working.
People will play to earn and

521
00:26:21,200 --> 00:26:25,300
they'll earn more from there.
From playing the game than their

522
00:26:25,300 --> 00:26:28,000
normal daily income from you
know, some parts of the world

523
00:26:28,000 --> 00:26:30,300
where they're doing Street
trading or the economy is not so

524
00:26:30,308 --> 00:26:32,500
established.
You know, if they're earning $30

525
00:26:32,500 --> 00:26:36,000
a day in the places where they
earn $5 a day that is a very

526
00:26:36,000 --> 00:26:38,700
cool situation and that changes
the world in many interesting

527
00:26:38,700 --> 00:26:40,300
ways.
So so if you are renting out

528
00:26:40,300 --> 00:26:42,800
your nft you're doing a good
deed maybe for some people who

529
00:26:42,800 --> 00:26:45,400
are learning and they split
their earnings with you as well.

530
00:26:45,400 --> 00:26:47,600
So, you're earning passive
income, just from owning a camel

531
00:26:47,600 --> 00:26:50,400
type of thing.
So, yeah, and then we'll go on

532
00:26:50,400 --> 00:26:52,500
from, you know, from the movie,
of course, we've got sequels for

533
00:26:52,500 --> 00:26:54,000
it.
We've got the In the world

534
00:26:54,000 --> 00:26:56,000
already in talks with people for
the graphic novels in the

535
00:26:56,000 --> 00:26:58,600
comics, we can do series, we
could do things with Disney.

536
00:26:58,600 --> 00:27:00,800
I mean, I don't reveal
everything, but there's really

537
00:27:00,800 --> 00:27:04,000
cool things we can do at this IP
and that's why I chose this one

538
00:27:04,000 --> 00:27:07,500
to focus on rather than, you
know, another small production.

539
00:27:07,700 --> 00:27:11,100
Oh, yeah, because we've got you,
I mean, imagine imagine Batman

540
00:27:11,100 --> 00:27:12,600
comes along and says, we're
going to do a sequel.

541
00:27:12,600 --> 00:27:16,000
And, you know, the Public's
going to Old 50% of the IP or

542
00:27:16,000 --> 00:27:19,800
Star Wars says we're putting the
intellectual property of Darth

543
00:27:19,800 --> 00:27:23,700
Vader alone or Luke Skywalker.
You know, 4,000 people People

544
00:27:24,100 --> 00:27:28,200
thousand, limited-edition Club
will own the IP of Darth Vader.

545
00:27:28,400 --> 00:27:29,700
Anything relating to Darth
Vader.

546
00:27:30,200 --> 00:27:31,500
That's where we're going to
mazing.

547
00:27:32,000 --> 00:27:36,500
I'm I be at the front of the
queue and you mentioned the

548
00:27:36,500 --> 00:27:39,200
magic word Alex, which is
Disney.

549
00:27:39,900 --> 00:27:43,200
And you mentioned the
connectivity between different

550
00:27:43,200 --> 00:27:49,100
mediums of of Ip, right?
And that which gets me think

551
00:27:49,100 --> 00:27:51,700
about the Disney flywheel if you
familiar with the Disney

552
00:27:51,700 --> 00:27:53,900
flywheel.
No, it is.

553
00:27:53,900 --> 00:27:59,600
The flywheel goes, you watch the
movie and you, then enjoy the

554
00:27:59,600 --> 00:28:02,700
movie, and you want to go with
the theme park and then you go

555
00:28:02,700 --> 00:28:04,900
to the store and you buy the
March.

556
00:28:05,100 --> 00:28:07,100
And when you buy the merch and
get it home, you want to watch

557
00:28:07,100 --> 00:28:09,500
another movie, you want to watch
another movie, go to the theme

558
00:28:09,500 --> 00:28:11,900
park and it goes around and
around and around and around.

559
00:28:11,900 --> 00:28:13,800
Yeah, I've been working on this
in the, what?

560
00:28:13,800 --> 00:28:16,500
Three space you could pick any
part of the flywheel to start

561
00:28:16,500 --> 00:28:17,300
the story.
Okay.

562
00:28:17,300 --> 00:28:20,600
So you, you're interested in the
whole production in the whole

563
00:28:20,600 --> 00:28:22,800
story and the whole lore and you
by the end of tea, T.

564
00:28:23,100 --> 00:28:26,700
Okay, you buy that nft and then
you want to go see the movie.

565
00:28:27,100 --> 00:28:29,300
You go see the movie then you
want to go play the game.

566
00:28:29,500 --> 00:28:31,700
You are bringing your nft into
the game.

567
00:28:32,100 --> 00:28:36,000
So because of the way that
blockchain gaming works in the

568
00:28:36,000 --> 00:28:39,400
way that entities work in the
way, all this data is trackable

569
00:28:39,700 --> 00:28:44,000
that you get massively good,
insights from that data on where

570
00:28:44,000 --> 00:28:48,300
the footfall is in, yes.
How people are using the end of

571
00:28:48,300 --> 00:28:50,100
tea?
What are they doing with in the

572
00:28:50,108 --> 00:28:52,100
game and that then informs your
next?

573
00:28:52,100 --> 00:28:55,800
And of She wants or perhaps
informs the next movie script.

574
00:28:55,800 --> 00:28:57,700
Yeah.
Or the next graphic novel or the

575
00:28:57,700 --> 00:29:02,100
next comic or the next cartoon
series and like the toys, you

576
00:29:02,100 --> 00:29:05,300
know, and you hit them that you
articulated a very well.

577
00:29:05,300 --> 00:29:07,300
And that's the ultimate sort of
vision of what we're doing with

578
00:29:07,300 --> 00:29:09,300
this.
And you know that the biggest

579
00:29:09,300 --> 00:29:12,200
challenge in this space is
you've got small, mediums, like

580
00:29:12,200 --> 00:29:14,800
Discord, Twitter spaces where
you don't get everybody going.

581
00:29:14,900 --> 00:29:17,700
You've got maybe 12,000 people
in Europe in your Discord, but

582
00:29:17,700 --> 00:29:19,600
you might get 80 of them at a
time.

583
00:29:19,600 --> 00:29:22,100
I've had people who've bought,
like maybe 12 camels and he had

584
00:29:22,100 --> 00:29:24,700
no, Idea, we even had a movie,
you know what I mean?

585
00:29:25,000 --> 00:29:27,600
And that's the challenge of
communication within the space

586
00:29:27,600 --> 00:29:30,800
and it's so clamored in the so
congested.

587
00:29:30,900 --> 00:29:34,000
It's hard to sort of get that
air time, you know, to make

588
00:29:34,000 --> 00:29:36,600
people understand, truly your
vision, but you hit the nail on

589
00:29:36,608 --> 00:29:39,700
the head.
It's really getting a big IP

590
00:29:39,700 --> 00:29:41,600
like that and creating a whole
ecosystem.

591
00:29:42,100 --> 00:29:45,900
And, you know, and as well, what
you mentioned about using your

592
00:29:45,900 --> 00:29:48,200
Nike Runners and descent around,
and going from here to there,

593
00:29:48,200 --> 00:29:50,800
that's what I meant about
different pyramids, all coming

594
00:29:50,800 --> 00:29:54,100
together to form a sphere
because If you put all of these

595
00:29:54,100 --> 00:29:58,000
factors together the next five
years looks like so insanely

596
00:29:58,500 --> 00:30:01,300
different, a little bit
exciting, a little bit scary but

597
00:30:01,300 --> 00:30:04,300
says that many innovations that
are flooding daily that when you

598
00:30:04,300 --> 00:30:07,400
put them all together in five
years, it's like a whole new

599
00:30:07,400 --> 00:30:08,800
world like literally.
Exactly.

600
00:30:08,900 --> 00:30:10,600
So, exactly.
It's a new language were all

601
00:30:10,600 --> 00:30:13,100
learning and that's the thing
and it's, you know, this all

602
00:30:13,100 --> 00:30:16,000
harks back to gaming.
And I've talked about it on the

603
00:30:16,000 --> 00:30:19,300
show before that having read the
book metaverse and how it will

604
00:30:19,300 --> 00:30:21,900
revolutionize everything over
the past.

605
00:30:22,000 --> 00:30:24,700
You know, I read Over the last
few months and that, you know,

606
00:30:24,700 --> 00:30:28,200
the technology just isn't there
yet for us to be able to all

607
00:30:28,200 --> 00:30:30,500
step into these metaphors zones
that you see in movies.

608
00:30:30,500 --> 00:30:32,000
Like ready player one?
Yeah.

609
00:30:32,000 --> 00:30:36,500
But all these things that we're
doing right now with IP by

610
00:30:36,500 --> 00:30:40,100
enabling things to start move
around in this 2D virtual world

611
00:30:40,100 --> 00:30:45,200
that we call a laptop, a
browser, you know, a TV screen

612
00:30:45,200 --> 00:30:48,400
that we're playing video games
on all of that are the building

613
00:30:48,400 --> 00:30:51,800
blocks of this.
So yeah, you know, I was with

614
00:30:51,800 --> 00:30:55,200
them, I was In recently just
after out of Boyd Allan Poe, it

615
00:30:55,200 --> 00:30:58,400
was the guy who was supposed to
be the CEO of Microsoft.

616
00:30:58,700 --> 00:31:00,600
There was something there where
he was going to be the CEO and

617
00:31:00,600 --> 00:31:02,500
then it turned out to be Bill
Gates or something like that.

618
00:31:03,000 --> 00:31:05,500
And but he's been building,
these type of things for 20

619
00:31:05,500 --> 00:31:08,700
years, he's not new to this and
he was speaking on stage.

620
00:31:08,700 --> 00:31:11,600
He spoke he made a very good
point because I'm I'm a little

621
00:31:11,600 --> 00:31:13,300
bit.
I don't understand antimatter

622
00:31:13,300 --> 00:31:16,500
verse but I don't treat it as
this new heaven that we're all

623
00:31:16,500 --> 00:31:18,700
running towards him like a can't
wait to let you know we're all

624
00:31:18,700 --> 00:31:20,000
in there.
I like a walk in the park.

625
00:31:20,000 --> 00:31:22,700
I like to get outdoors and I
like to, you know, I don't Well

626
00:31:22,700 --> 00:31:24,700
I don't like to look towards a
world where we're all going to

627
00:31:24,700 --> 00:31:28,200
be just wired up and on front of
a screen all day every day.

628
00:31:28,200 --> 00:31:31,300
Because look at what social
media is done to people you know

629
00:31:31,300 --> 00:31:33,000
dinner table.
Everybody's got their phones.

630
00:31:33,000 --> 00:31:35,800
It's change people in many many
different ways but with

631
00:31:35,800 --> 00:31:38,500
metaverse multiply that by
hundreds, that's what I've sort

632
00:31:38,500 --> 00:31:39,700
of us.
It's extremely dangerous.

633
00:31:39,700 --> 00:31:45,000
So it's extremely it's worrying
that my kids may be walking

634
00:31:45,000 --> 00:31:47,200
around with VR goggles on their
head.

635
00:31:47,200 --> 00:31:50,300
Not the big clunky ones that are
in market right now, but the

636
00:31:50,500 --> 00:31:52,400
ones that look like ski goggles,
right?

637
00:31:52,800 --> 00:31:56,200
Pitted and ready player one.
And that's all that they do and

638
00:31:56,200 --> 00:31:58,600
that we need to keep the kids
outside.

639
00:31:58,600 --> 00:32:00,800
We need to keep the kids playing
sport, right?

640
00:32:00,800 --> 00:32:02,100
But he made a very good point
though.

641
00:32:02,100 --> 00:32:06,000
He said rather, he thinks the
metaverse is going to come into

642
00:32:06,000 --> 00:32:09,600
our world and what he means by
that is these VR experiences

643
00:32:09,600 --> 00:32:11,900
that it's going to be more
rather than just sitting in

644
00:32:11,908 --> 00:32:14,500
front of your screen all day.
It's going to be more how can

645
00:32:14,500 --> 00:32:17,700
that world come more into our
world and interact with?

646
00:32:17,700 --> 00:32:20,000
They are and very intelligent
and that is a very good point

647
00:32:20,000 --> 00:32:21,500
you made and it's inevitable as
well.

648
00:32:21,500 --> 00:32:23,900
So Be good to have some sort of
balances.

649
00:32:23,900 --> 00:32:25,300
I definitely definitely.
Yeah.

650
00:32:25,300 --> 00:32:28,200
And that's where, you know,
you're talking about spectacles

651
00:32:28,200 --> 00:32:31,400
were you can see part of a
virtual image in front of your

652
00:32:31,400 --> 00:32:33,400
face but you're still engaging
with the real world?

653
00:32:33,600 --> 00:32:36,500
You know that.
So it's, but yeah, this can go

654
00:32:36,500 --> 00:32:39,400
in so many different directions,
you know, Roblox is already

655
00:32:39,400 --> 00:32:41,300
here.
That's something like 60 million

656
00:32:41,300 --> 00:32:43,600
daily active users.
It's interesting though, because

657
00:32:43,600 --> 00:32:47,300
I was in Khan and we were, I was
sitting with a friend.

658
00:32:47,300 --> 00:32:49,900
It was even in time we're on
the, you know, the beach up to

659
00:32:49,900 --> 00:32:53,900
of Jaws lounges and we're The
sky were thinking you'd be able

660
00:32:53,900 --> 00:32:57,600
to do so much advertising with
the sky above can under

661
00:32:57,600 --> 00:32:59,800
thinking, how do you even
regulate, who shows?

662
00:32:59,800 --> 00:33:02,200
What about this guy?
If you want to put some big

663
00:33:02,200 --> 00:33:05,300
advertisement above Buckingham
Palace, who's gonna stop you?

664
00:33:05,500 --> 00:33:08,300
You know what I mean?
So it's interesting to find out

665
00:33:08,300 --> 00:33:10,000
how that's all going to be
placed in the future.

666
00:33:10,100 --> 00:33:12,300
I know and how you're going to
sell those digital rights of

667
00:33:12,300 --> 00:33:15,900
that digital airspace and you
know some it's like trying to

668
00:33:15,900 --> 00:33:18,100
make poetry without an alphabet
at the moment.

669
00:33:18,100 --> 00:33:22,200
Make Chloe without an alphabet.
Jesus we're getting it also

670
00:33:22,600 --> 00:33:26,300
Territory here with creating
Elvish languages which some

671
00:33:26,300 --> 00:33:30,000
people say is the root of the
metal versus, you know, Lord of

672
00:33:30,000 --> 00:33:31,700
the Rings.
So, but that's another story for

673
00:33:31,700 --> 00:33:33,700
another day.
Listen, you're an entrepreneur

674
00:33:33,700 --> 00:33:36,300
at the core.
Alex, what do you think are some

675
00:33:36,300 --> 00:33:39,600
of the key character traits, if
yours that have enabled you to

676
00:33:39,600 --> 00:33:43,500
just persistent to drive through
this and to keep going, my

677
00:33:43,500 --> 00:33:45,900
friend is a banker, he's an
economist.

678
00:33:45,900 --> 00:33:48,600
He said, I hate creative people
and I hate artists because they

679
00:33:48,600 --> 00:33:52,000
like things that are not logical
and he's a banker, he just, it's

680
00:33:52,000 --> 00:33:53,400
just did.
It's in decimal points or

681
00:33:53,408 --> 00:33:56,000
whatever.
And I see myself as a bit of a

682
00:33:56,008 --> 00:33:57,400
mix.
I'm definitely, you know,

683
00:33:57,800 --> 00:34:00,500
entrepreneurial inclined but I
am definitely a creative at

684
00:34:00,500 --> 00:34:04,700
heart and when I do things,
there has to be a person for

685
00:34:04,700 --> 00:34:07,600
like a mix of passion and
purpose behind it.

686
00:34:07,600 --> 00:34:11,100
I could, you could make billions
of dollars being the most

687
00:34:11,100 --> 00:34:14,900
dominant paperclip provider on
planet Earth, but it's boring as

688
00:34:14,900 --> 00:34:18,900
hell, you know, it's not about
the money honestly.

689
00:34:18,900 --> 00:34:21,300
It's, if it was just about the
money, I had this, you know,

690
00:34:21,400 --> 00:34:23,300
there's other Industries, right?
Just bury my head.

691
00:34:23,300 --> 00:34:26,500
But, you know, I love people.
I love people all over the world

692
00:34:26,500 --> 00:34:30,600
and I love the interaction and I
love the fact that, you know

693
00:34:30,600 --> 00:34:32,000
what?
I've got an award in Hollywood

694
00:34:32,000 --> 00:34:34,600
and I said something on stage,
which maybe I didn't articulate

695
00:34:34,600 --> 00:34:36,900
it too well, but it's a very
good point, which is we all know

696
00:34:36,900 --> 00:34:40,300
the Alchemist, which is about
turning stone into gold.

697
00:34:40,800 --> 00:34:43,100
We've all read the book and, you
know, it's about the whole idea,

698
00:34:43,400 --> 00:34:46,199
but what if you think about it?
Humans have the ibid ability to

699
00:34:46,199 --> 00:34:50,400
turn ideas into reality.
It's better than Turning Stone

700
00:34:50,400 --> 00:34:52,100
into gold.
It's, you know, you can turn an

701
00:34:52,100 --> 00:34:53,900
idea.
A multibillion-dollar situation,

702
00:34:54,500 --> 00:34:56,199
you know?
And that's really fascinating to

703
00:34:56,207 --> 00:34:57,300
me.
Something's just that is a

704
00:34:57,308 --> 00:35:00,700
little idea of the back of a
plane and then all of a sudden

705
00:35:00,700 --> 00:35:03,700
there's Awards and then there's
you know, your show up on set

706
00:35:04,100 --> 00:35:06,700
your in cinema, you're at the
Oscars, whatever, however, far

707
00:35:06,700 --> 00:35:10,000
the path goes, but you think it
all starts with a night with my

708
00:35:10,000 --> 00:35:12,900
dear, I find that fascinating.
So when I do things

709
00:35:12,900 --> 00:35:15,700
entrepreneurially, I always like
to mix it with a bit of purpose

710
00:35:15,700 --> 00:35:18,500
and the journey and what that
Journey makes of you as a person

711
00:35:18,500 --> 00:35:21,100
as well, you know?
So when I'm gonna lie, yeah, I

712
00:35:21,107 --> 00:35:23,900
like to see that modern day.
Alchemy with Alex and Marte.

713
00:35:24,000 --> 00:35:28,200
Yeah, exactly.
Your autobiography coming up,

714
00:35:28,800 --> 00:35:31,400
we'll see, we'll see.
Listen, we're going to move to

715
00:35:31,400 --> 00:35:34,700
the point of this show where we
ask everybody, the same closing.

716
00:35:34,700 --> 00:35:38,400
Question Alex.
What is one thing that people

717
00:35:38,400 --> 00:35:39,900
wouldn't expect to know about
you?

718
00:35:42,300 --> 00:35:45,400
One thing that people would not
expect to know about me.

719
00:35:45,400 --> 00:35:48,100
I love words.
Okay.

720
00:35:48,800 --> 00:35:51,300
Words is one of my biggest
Fascinations.

721
00:35:51,600 --> 00:35:55,100
Can you speak backwards?
Depends on what I have to say

722
00:35:55,100 --> 00:35:59,300
and how long are we to say?
It felt but might like those it

723
00:35:59,300 --> 00:36:01,600
Peter programmers from the
expand on that.

724
00:36:01,600 --> 00:36:05,600
Loving words, you said earlier,
you know, few minutes ago.

725
00:36:05,600 --> 00:36:07,900
But poetry without an alphabet,
right?

726
00:36:08,000 --> 00:36:10,700
They get you started hinting at
that, but expand on that a bit.

727
00:36:11,700 --> 00:36:13,500
Well, I don't know if I can give
an example.

728
00:36:13,500 --> 00:36:17,000
There's a part in the script of
Ontario where he's about to do

729
00:36:17,000 --> 00:36:20,100
dual with another Warrior, and
he doesn't want to fight the

730
00:36:20,100 --> 00:36:23,400
warrior but the Warriors
insistent upon it and Aunt, iris

731
00:36:23,400 --> 00:36:27,400
is something very eloquent and
the other Warrior says, you know

732
00:36:27,400 --> 00:36:30,000
what word, what you say, your
words against my sword.

733
00:36:30,400 --> 00:36:33,900
But on Tara, says he, like
mockingly laughs at him because

734
00:36:33,900 --> 00:36:36,900
he doesn't understand.
He says, words can control a

735
00:36:36,908 --> 00:36:40,000
hundred thousand swords words,
build Nations World, build

736
00:36:40,000 --> 00:36:42,000
Empires, and And Destroy
Empires.

737
00:36:42,100 --> 00:36:44,800
It's all words ideas, like what
we're doing now.

738
00:36:44,800 --> 00:36:47,300
Movies music making a dream
happen.

739
00:36:47,300 --> 00:36:50,500
Nothing is possible without
words, so I find.

740
00:36:50,500 --> 00:36:52,000
If I don't know, I'm quite
nuanced.

741
00:36:52,000 --> 00:36:54,400
When it comes to understanding
words and the Power of Words and

742
00:36:54,400 --> 00:36:57,300
what they can do and not do and,
and the power they contain.

743
00:36:57,300 --> 00:36:59,300
But the really they make the
world go around these little

744
00:36:59,300 --> 00:37:02,500
thing called words and so.
Yeah.

745
00:37:02,500 --> 00:37:04,400
And that you asked that right
combination.

746
00:37:04,400 --> 00:37:06,200
That right.
Combination of the pen is

747
00:37:06,200 --> 00:37:10,500
mightier than the sword?
Yeah, you know and words are

748
00:37:10,500 --> 00:37:13,200
above them all.
So you know, if you say the

749
00:37:13,200 --> 00:37:15,700
right combination of words you
achieve this, if it's the wrong

750
00:37:15,700 --> 00:37:18,900
combination, you don't achieve
it if you are a new arts and

751
00:37:19,000 --> 00:37:23,600
yeah, oh man I had spent the
prior life trying to just not

752
00:37:23,600 --> 00:37:25,900
correct people's words but look
at the way they were saying

753
00:37:25,900 --> 00:37:30,100
things and like, listen, I know
what you meant but the words but

754
00:37:30,100 --> 00:37:32,800
you said it wrongly.
We can do this better.

755
00:37:32,900 --> 00:37:34,700
We can do this better.
You don't always have the

756
00:37:34,700 --> 00:37:36,900
benefit of having a smiling face
behind the send it.

757
00:37:36,900 --> 00:37:39,600
To the words that are coming out
you need to actually sometimes

758
00:37:39,600 --> 00:37:44,100
massage things a bit.
But and how can people find out

759
00:37:44,100 --> 00:37:48,100
more about antara the movie onto
our the end of T's and Arabian

760
00:37:48,100 --> 00:37:49,900
camels?
Alex, yes.

761
00:37:49,900 --> 00:37:52,600
So we've got a website Arabian.
Camels dot IO and there's two

762
00:37:52,600 --> 00:37:55,200
videos there and one was done by
actually, they're both done by

763
00:37:55,200 --> 00:37:57,400
Steven Spielberg's assistant.
He was with Steven Spielberg,

764
00:37:57,400 --> 00:38:00,700
who maybe are many many years as
his right-hand man and he's a

765
00:38:00,707 --> 00:38:03,600
phenomenal editor.
So he made the sizzle reel that

766
00:38:03,600 --> 00:38:05,700
shows pretty much the story of
Aunt, aeran four minutes.

767
00:38:05,700 --> 00:38:08,800
So do take a look at that and
the website of course.

768
00:38:08,800 --> 00:38:10,800
And then there's another one and
Tara movie.com.

769
00:38:11,100 --> 00:38:14,300
That sort of sort of print out
our vision and of course,

770
00:38:14,300 --> 00:38:18,000
Twitter Arabian camels and has a
lot of our updates, over the

771
00:38:18,000 --> 00:38:20,700
past year, the awards we want
and where we've been and what

772
00:38:20,700 --> 00:38:22,300
we're doing and it's quite
interesting.

773
00:38:22,300 --> 00:38:25,400
We got invited to speak and has
a Parliament House of Lords, the

774
00:38:25,400 --> 00:38:27,600
cedar which is the center for
Economic and Development and

775
00:38:27,600 --> 00:38:31,300
Affairs of Saudi government.
They will be one of the first

776
00:38:31,300 --> 00:38:34,700
advisors on blockchain and
incorporating nft is and in

777
00:38:34,700 --> 00:38:38,700
business cycles that are speak
for Oxford students on their

778
00:38:38,700 --> 00:38:41,400
projects and things like that.
So it's been a really when this

779
00:38:41,400 --> 00:38:42,900
is all in the past year.
Yeah.

780
00:38:43,200 --> 00:38:45,300
Like all of this, it's kind of
strange.

781
00:38:45,300 --> 00:38:48,300
Like, it is a huge shift in
Direction and lot of things have

782
00:38:48,300 --> 00:38:50,300
happened.
So, so, yeah, I guess follow us

783
00:38:50,300 --> 00:38:51,600
in Twitter.
There's a lot of podcasts out

784
00:38:51,600 --> 00:38:54,600
there and, you know, all right.
I can't get my WhatsApp number

785
00:38:54,600 --> 00:38:57,500
if that's no, no, no need.
Now that could be extremely

786
00:38:57,500 --> 00:38:59,000
dangerous.
You never want to do that.

787
00:38:59,000 --> 00:39:01,900
Like, giving your 12 words, he
tries out, don't do that either.

788
00:39:02,000 --> 00:39:05,900
Yeah, we'll listen Alex.
Thanks so much.

789
00:39:06,000 --> 00:39:09,200
It's been an awesome chat.
We went down a number of avenues

790
00:39:09,200 --> 00:39:13,200
that I was unexpected.
So thank you and I always the

791
00:39:13,200 --> 00:39:14,300
best way.
Absolutely.

792
00:39:14,300 --> 00:39:17,300
And I will be a fan, it cheering
you on and cheering.

793
00:39:17,300 --> 00:39:20,900
Ah, naintara, I was going to say
from the sidelines, but I might

794
00:39:20,900 --> 00:39:23,200
be on the red carpet will see.
Yes.

795
00:39:23,200 --> 00:39:26,000
Exactly or on set with us.
So, we're hoping to shoot the

796
00:39:26,000 --> 00:39:28,200
film.
If we can get it done, by sort

797
00:39:28,200 --> 00:39:31,400
of march-april, that will be
phenomenal before it gets too

798
00:39:31,400 --> 00:39:32,800
hot in the desert.
We're going to shoot in a place

799
00:39:32,800 --> 00:39:36,300
called neon, which is a world
UNESCO world heritage site.

800
00:39:36,400 --> 00:39:38,100
Really?
Like the most dramatic, rock,

801
00:39:38,100 --> 00:39:40,700
formations, like Lawrence of
Arabia background you backdrop,

802
00:39:40,700 --> 00:39:41,900
you know?
Oh so awesome.

803
00:39:41,900 --> 00:39:44,500
Yeah, only one.
Maybe we can put a body armor on

804
00:39:44,500 --> 00:39:47,600
you and I am swinging.
Another story about body armor

805
00:39:47,900 --> 00:39:51,600
but we'll leave it there like so
much Alex pleasure.

806
00:39:52,000 --> 00:40:03,600
All right.
That does it for this week,

807
00:40:03,600 --> 00:40:05,400
folks.
Thanks to Alex for opening up

808
00:40:05,400 --> 00:40:07,000
his mind, to help us figure out
why he does.

809
00:40:07,000 --> 00:40:10,300
What he does links to learn more
about the upcoming on Tyra, Epic

810
00:40:10,300 --> 00:40:13,300
movie in the antara, and of teas
are the show notes for this

811
00:40:13,300 --> 00:40:16,300
episode on our website.
Money never sleeps. .I so check

812
00:40:16,300 --> 00:40:18,600
us out online.
Also, thanks to Conan Brophy,

813
00:40:18,600 --> 00:40:20,200
from create sound for mixing and
editing.

814
00:40:20,200 --> 00:40:23,000
This episode Conan is an
excellent medium and to get in

815
00:40:23,000 --> 00:40:24,700
touch with when you're thinking
about launching your own

816
00:40:24,700 --> 00:40:27,100
podcast.
As for me, I'm an early stage,

817
00:40:27,100 --> 00:40:29,900
startup investor focused on
where fintech meets crypto in

818
00:40:29,900 --> 00:40:31,100
crypto meets.
Three.

819
00:40:31,300 --> 00:40:33,200
If you'd like to talk to me
about your business, drop me a

820
00:40:33,207 --> 00:40:35,100
line on info at money.
Never sleeps.

821
00:40:35,100 --> 00:40:38,400
That IE, finally, till next
time, thanks for listening, see

822
00:40:38,400 --> 00:40:38,700
you